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App Modernization Improves User Experience

Business Situation

Belmark wanted an easier way to service their clients and communicate with their teams through an internal application. Belmark turned to our design team for our technical knowledge and Belmark product experience.

“Over the years, our EDGE application has gone through several transformations in keeping with our business needs. In that design process, Core has had to understand the navigational requirements of the application and how our customers interact with our various departments. One of the reasons for the success of EDGE is due to the engaged brainstorming session they have been part of. Getting the collective ideas from all team members has allowed the application to develop into a tremendous selling tool for Belmark. We highly recommend Core for any UI/UX design project.”

Mike Michalski | IT Director | Belmark, Inc.

Our Solution

Together, we designed and developed a few modern web applications and optimized their processes and solutions. All apps made their intake volume and sales processes easier to use and more user-friendly.

The Results

  • Reduced quote time from 2+ weeks to ~48 hours.
  • Enabled sales to digitally configure models, no longer have to carry physical samples to clients.
  • Increased intake and process volume with automated communications.
  • Allowed for scalability by integrating with current systems.

About Belmark

Based in De Pere, Wisconsin, Belmark manufactures pressure sensitive labels, flexible packaging and folding cartons for customers in a broad range of markets. They're dedicated to providing creativity, energy, and problem-solving to help build their clients' brands through innovative packaging solutions.

Technologies Used

Adobe Illustrator

Adobe Photoshop